Akosua Afriyie-Kumi, CEO of AAKS, a raffia bag weaving company, have over the years seen her bags on the shelves of U.S retailer Anthropologie.
This was one of the major business line for AAKS since it started selling on Social Media. Her brand is known for its quality and exclusiveness which give buyers a sense of pride to be seen wearing AAKS bags. In addition to that, she customizes each bags with the finger prints of the person who fashioned it and they add a name signature tag to prove authenticity. All bags are made by hand.
Her bags are sold online on social media, boutiques in london, South Africa and Japan Singapore. Known outlets such as United Arrows, Anthropologie and currently Urban Outfitters all have her bags on sale. She has her products in about 46 stores worldwide.
It will interest you to know Akosua Afriyie-Kumi has no background knowledge in raffia bags weaving. This business started in 2014 from Ghana in a small tranquil village in the Northern region of Ghana, were during her usual visit of sightseeing, she saw weavers making bags. This caught her eye and interest in helping these locals market their products consequently improve their livelihoods.
According to Akusua Afriyie-Kumi, “The goal of AAKS is introducing the world to her favourite weaving techniques done by the women of Ghana while also creating and igniting sustainable jobs within Africa. Handcrafted in Ghana, AAKS creates bags in styles that maintain the spirit and durability of their ancestral counterparts characterised by bright exuberant colours.”
“The bags are woven incorporating the use of raffia and leather. It takes approximately one week to complete a handbag. This attests to our unwavering dedication to modern style and interpretations using traditional methods.helped bring these locals together, organized a value added modern learning skills training of weaving to the locals.” she says.
Visit http://www.aaksonline.com/about/to know about AAKS collections.